Coronavirus - 27/3/2020 -All our stores are open & all web orders are being dispatched. Full information is here.


  1. Airpocalypse Now

    Airpocalypse Now
    Some time ago the idea of buying water in a bottle seemedan irrational and bizarre concept. Yet today this practice is commonplace. With more than nine out of ten of the world’s population living in places where air pollution exceeds safe limits, could buying purer air become a comparable practice? In 2014 a bag of Canadian air was sold on...
  2. Velorution acquire to accelerate online growth

    Velorution acquire to accelerate online growth
    Following a year of rapid expansion Velorution, London’s leading Electric and Urban cycling retailer is really thrilled to announce the acquisition of Always Riding the global online retailer of stylish and technically advanced cycle clothing, accessories, bags, bikes and cycling lifestyle products. Conrad Lewis Velorution’s managing director ”The Always Riding online business was established in 2008 and has grown...
  3. Velorutionaries - Tom Dudderidge

    Velorutionaries - Tom Dudderidge
      Sensible Object Limited, Makerversity, Somerset House, London Alex Fleetwood  (Founder, CEO) Tim Burrell-Saward (Lead Designer) Tom Dudderidge (Investor and Commercial Advisor) Sensible Object makes entertainment for a connected world. Our games and experiences merge physical and digital, harnessing the power of devices already in the connected home to power face-to-face social interaction. We aim to be the first global...
  4. Velorution Moulton AM Builds

    Velorution Moulton AM Builds
    These are some of the examples of our recent customer builds of AM Moulton Bikes: Moulton Jubilee 105 Moulton Marathon Moulton separable speed
  5. Ultra light Uber cool - Ahooga

    City style has never been so breezy Your options for pedal-assisted folding bikes have never been richer, but then many would argue choices remain limited for ‘doing it in style’, unless you’re willing to go to extraordinary custom-build lengths, of course. Belgium-designed Ahooga brings to the table plenty more than a smooth aesthetic and if you’ve some aspirations for something...
  6. Velorution acquire Fitzrovia Bicycles

    Jonathan Cole our managing director comments, "We are really excited to welcome Fitzrovia Bicycles to the Velorution family with our acquisition of certain assets of this  iconic bike store" The acquisition was made after Fitzrovia based in New Cavendish street reached the end of their current lease. Spiralling rents and rates in the area made it impossible for the store, which had a very heavy focus...
  7. Velorutionary - Paul McAneary

    Velorutionary - Paul McAneary
    Paul McAneary Striding Architects on their Stridas Paul McAneary I went to the international design award winning Paul McAneary Architects offices in the heart of London to speak with Paul about his passion for Strida bicycles. The connection between the British design classic Strida and the leaders in warm minimalist British design was much more than I first expected...
  8. What a bell.

    What a bell.
    The Spur Cycle bell is the most desirable bell we have ever had. The elegant simple design has a sound that truly resonates with you and adds a true bit of class to your handlebar.
  9. We are really excited to welcome Mosquito bikes to the Velorution family

    We are really excited to welcome Mosquito bikes to the Velorution family
    Jonathan Cole our managing director comments, "As part of our expansion plans we are about to Velorutionize Islington with our acquisition of the assets of this 30 year old iconic bike store. The blend of Velorution's Urban lifestyle with Mosquito's famed specialist bespoke bike building and fitting skills will make a compelling offering to our customers as we expand our...
  10. Bike Soup - 10 Best Gates Carbon Belt Drive Bikes

    Bike Soup - 10 Best Gates Carbon Belt Drive Bikes
    Bike Soup the online marketplace for new and used bikes have reviewed some of the very best in belt drive bikes for there online publication. Check out their thoughts on Schindelhauer and Lios bikes.  Full Article here.
  11. Brompton Nickel Edition

    Brompton Nickel Edition
    The Nickel Edition, is Brompton’s most premium bike to date with a production run of 1,500 bikes for 2016. The Nickel Edition is now available at Velorution, with each of this limited run of bikes sequentially numbered for added exclusivity. It is made from polished 50 micron high-phosphorus electroless nickel plating and is Brompton’s most advanced finish to date with...

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