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  • Whisky Tasting with Cadenheads

    We took a trip around Scotland with Cadenhead’s Whisky Tasting Room as part of the Velorution Pop Up in lululemon Marylebone on Thursday 14th June.

    Whisky tasting surrounded by bikes seems like a lot of fun in conjunction with the 200th anniversary of cycling in London. Why not?

    Cadenhead’s offer the best and most varied tasting sessions in London. Pierre Marcolini chocolates presented an assortment of 36 "Grands Crus" pure ganaches made using the finest cocoa beans.

    Six whiskies from across the regions of Scotland different types of cask maturation.
    A brief history of each whisky with insight into each distillery included in the tasting.

    14.06.2018
    Velorution's Lululemon Pop Up
    Whisky, Chocolate & Bikes sponsored by Chrome Industries
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    14.06.2018
    Velorution's Lululemon Pop Up
    Whisky, Chocolate & Bikes sponsored by Chrome Industries
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    14.06.2018
    Velorution's Lululemon Pop Up
    Whisky, Chocolate & Bikes sponsored by Chrome Industries
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    14.06.2018
    Velorution's Lululemon Pop Up
    Whisky, Chocolate & Bikes sponsored by Chrome Industries
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    14.06.2018
    Velorution's Lululemon Pop Up
    Whisky, Chocolate & Bikes sponsored by Chrome Industries
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    14.06.2018
    Velorution's Lululemon Pop Up
    Whisky, Chocolate & Bikes sponsored by Chrome Industries
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    14.06.2018
    Velorution's Lululemon Pop Up
    Whisky, Chocolate & Bikes sponsored by Chrome Industries
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    14.06.2018
    Velorution's Lululemon Pop Up
    Whisky, Chocolate & Bikes sponsored by Chrome Industries
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    14.06.2018
    Velorution's Lululemon Pop Up
    Whisky, Chocolate & Bikes sponsored by Chrome Industries
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    14.06.2018
    Velorution's Lululemon Pop Up
    Whisky, Chocolate & Bikes sponsored by Chrome Industries
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    14.06.2018
    Velorution's Lululemon Pop Up
    Whisky, Chocolate & Bikes sponsored by Chrome Industries
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    14.06.2018
    Velorution's Lululemon Pop Up
    Whisky, Chocolate & Bikes sponsored by Chrome Industries
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    14.06.2018
    Velorution's Lululemon Pop Up
    Whisky, Chocolate & Bikes sponsored by Chrome Industries
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    14.06.2018
    Velorution's Lululemon Pop Up
    Whisky, Chocolate & Bikes sponsored by Chrome Industries
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    14.06.2018
    Velorution's Lululemon Pop Up
    Whisky, Chocolate & Bikes sponsored by Chrome Industries
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    14.06.2018
    Velorution's Lululemon Pop Up
    Whisky, Chocolate & Bikes sponsored by Chrome Industries
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    14.06.2018
    Velorution's Lululemon Pop Up
    Whisky, Chocolate & Bikes sponsored by Chrome Industries
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    14.06.2018
    Velorution's Lululemon Pop Up
    Whisky, Chocolate & Bikes sponsored by Chrome Industries
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
  • Meet the Makers

    Panel discussion and showcase on Wednesday 13th June as part of the Velorution Pop Up in  lululemon Marylebone.

    This event featured a lively discussion about our changing culture, product design for a sustainable future with inspirational panelists Julius Wiedemann, Executive Editor for Design and Pop Culture at TASCHEN, Eleanor Sherwen, Development Engineer at Brompton Electric and Brompton Bicycle, Mark Sanders, innovator of the Strida bicycle and Principal of MAS Design, Harry Paticas, RIBA architect of the year 2018 with Arboreal Architecture and a representative from Tesla.

    The seated panel discussion and Q&A was led by Robert Llewellyn, actor, comedian, writer and YouTube sensation.

    Food sponsored by Comptoir Libanais & Drinks sponsored by Pol Roger

    13.06.2018
    Harry Paticas, Arboreal Architect. In 2018 he was named RIBA London Project Architect of the Year 2018 for his work on the Bethnal Green Memorial.
    He gives a talk at Velorution's Pop Up at Lululemon in Marylebone High Street, London
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Harry Paticas, Arboreal Architect. In 2018 he was named RIBA London Project Architect of the Year 2018 for his work on the Bethnal Green Memorial.
    He gives a talk at Velorution's Pop Up at Lululemon in Marylebone High Street, London
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Mark Sanders is the Principal of MAS design, mastermind of the folding bike Strida, responsible for award winning patented products, from kitchen tools to operating tables and industrial valves.
    He gives a talk at Velorution's Pop Up at Lululemon in Marylebone High Street, London
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Mark Sanders is the Principal of MAS design, mastermind of the folding bike Strida, responsible for award winning patented products, from kitchen tools to operating tables and industrial valves.
    He gives a talk at Velorution's Pop Up at Lululemon in Marylebone High Street, London
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Mark Sanders is the Principal of MAS design, mastermind of the folding bike Strida, responsible for award winning patented products, from kitchen tools to operating tables and industrial valves.
    He gives a talk at Velorution's Pop Up at Lululemon in Marylebone High Street, London
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Julius Wiedermann Executive Editor for Design and Pop Culture at Taschen gives a talk at Velorution's Pop Up at Lululemon in Marylebone High Street, London
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Julius Wiedermann Executive Editor for Design and Pop Culture at Taschen gives a talk at Velorution's Pop Up at Lululemon in Marylebone High Street, London
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Julius Wiedermann Executive Editor for Design and Pop Culture at Taschen gives a talk at Velorution's Pop Up at Lululemon in Marylebone High Street, London
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Julius Wiedermann Executive Editor for Design and Pop Culture at Taschen gives a talk at Velorution's Pop Up at Lululemon in Marylebone High Street, London
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Eleanor Sherwen, engineer for Brompton Bicycle Ltd currently working on the algorithm and behaviour of the Brompton Electric
    gives a talk at Velorution's Pop Up at Lululemon in Marylebone High Street, London
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Eleanor Sherwen, engineer for Brompton Bicycle Ltd currently working on the algorithm and behaviour of the Brompton Electric
    gives a talk at Velorution's Pop Up at Lululemon in Marylebone High Street, London
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Eleanor Sherwen, engineer for Brompton Bicycle Ltd currently working on the algorithm and behaviour of the Brompton Electric
    gives a talk at Velorution's Pop Up at Lululemon in Marylebone High Street, London
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Eleanor Sherwen, engineer for Brompton Bicycle Ltd currently working on the algorithm and behaviour of the Brompton Electric
    gives a talk at Velorution's Pop Up at Lululemon in Marylebone High Street, London
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Robert Llewellyn gives a talk at Velorution's Pop Up at Lululemon in Marylebone High Street, London
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Robert Llewellyn gives a talk at Velorution's Pop Up at Lululemon in Marylebone High Street, London
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Robert Llewellyn gives a talk at Velorution's Pop Up at Lululemon in Marylebone High Street, London
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Robert Llewellyn gives a talk at Velorution's Pop Up at Lululemon in Marylebone High Street, London
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Harry Paticas, Arboreal Architect. In 2018 he was named RIBA London Project Architect of the Year 2018 for his work on the Bethnal Green Memorial.
    He gives a talk at Velorution's Pop Up at Lululemon in Marylebone High Street, London
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Harry Paticas, Arboreal Architect. In 2018 he was named RIBA London Project Architect of the Year 2018 for his work on the Bethnal Green Memorial.
    He gives a talk at Velorution's Pop Up at Lululemon in Marylebone High Street, London
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    13.06.2018
    Julius Wiedermann Executive Editor for Design and Pop Culture at Taschen gives a talk at Velorution's Pop Up at Lululemon in Marylebone High Street, London
    Meet the Makers talk, gathering design & history
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
  • Tea Blending Class with Teapigs

    Tuesday 12th June as part of the Velorution Pop Up in lululemon Marylebone.

    The experts from Teapigs taught us how to blend the perfect combination of flavours to create your very own tea! Starting with a brief history of tea then tea tasting Teapigs top 10 flavours, learning how to slurp and what to look out for when tasting teas at home.

    We created our own signature teas from a selection of 15 delicious flavours. Learn how to ‘shuffle’ the tea with special paper and eventually pop it into a bag to take home as loose tea along with lots of knowledge about tea, plus a few teapigs goodies!

  • Clean Air Now

    On Monday 11th June as part of the Velorution Pop Up in lululemon Marylebone, we were joined by Vasilisa Forbes campaigner for Clean Air Now and Wendover Brown from leading San Francisco based Vogmask, for a talk led by artist James Straffon.

    Clean Air Now is campaigning for greater transparency and awareness of London's illegal levels of pollution through billboards, editorials, posters, street art placement and outdoor media on some of the city's most polluted roads.

    Now, more than ever, we are experiencing extreme levels of invisible toxic air pollution that threaten to gravely harm city-dwellers with irreversible health conditions. GET INVOLVED AND EDUCATED on the harmful effects of pollution, and instigate civil responsibility that has a direct impact on the environment.

    The haze situation is so unpredictable nowadays. The air could be clear in the morning, but the Pollutant Standards Index (PSI) would suddenly skyrocket in the evening. Apart from worrying about the PSI, we know some of you are also worried about how the face mask would make you look less stylish, so come and hear about Vogmask, one of the only CE Certified face masks, with an inspiring story.

    Food & drink sponsored by Oppo Ice cream and Pol Roger.


  • Celebrating the Queen's Birthday with Pashley Bicycles

    Celebrate our Queen’s 92nd birthday with Pashley Bicycles. Pashley have been hand-building high-quality bicycles and tricycles since 1926, the same year the Queen was born, hence they are celebrating the same birthday!

    Come and view an array of Pashley bicycles including the Britannia, Princess Sovereign, Guv’nor and many more. Take a test ride around the block and find out why Pashley bikes are truly unique in heritage, craftsmanship and innovation.

    Teapigs tea and an assortment of cakes & pies served all day!

    Sponsored by Pashley Bicycles

    Food provided by Eat Square pies (served around lunch time so come get your hot pie before they are gone!)

  • Ladies Chapter: A Matter of Business

    06.06.2018
    Ladies Chapter:
    A Matter of Business - Velorution x Lululemon Pop Up
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY

    Velorution presented a women-led brand showcase as part of the Velorution Pop Up in  lululemon Marylebone, sponsored by Electra Bicycles.

    Leading ladies discuss their own journeys as well as insights into their business success in the sphere of beauty, design and finance.

    A fantastic opportunity to meet the founders and innovators and experience the creativity of these brands first hand. Led by Kate Shapland, Beauty Writer, Founder and Creative Director of Legology, the science behind great legs. Guest speakers also included Alexander Soveral - Soveral Skincare, London-based facialist, creator of organic skincare range and author of ‘perfect skin’; Catherine Bedford- Dashel Helmets, Retail Designer and Brand Forecaster Catherine founded Dashel a range of stylish lightweight carbon cycling helmets; Patricia Nicola - Seedrs, a Business Development Professional, helping businesses and investors succeed in the equity crowdfunding space

    Food was provided by Hummus Bros & drinks were provided by Mary-Le-Bone Gin.

    06.06.2018
    Ladies Chapter:
    A Matter of Business - Velorution x Lululemon Pop Up
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    06.06.2018
    Ladies Chapter:
    A Matter of Business - Velorution x Lululemon Pop Up
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    06.06.2018
    Ladies Chapter:
    A Matter of Business - Velorution x Lululemon Pop Up
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    06.06.2018
    Ladies Chapter:
    A Matter of Business - Velorution x Lululemon Pop Up
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    06.06.2018
    Ladies Chapter:
    A Matter of Business - Velorution x Lululemon Pop Up
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    06.06.2018
    Ladies Chapter:
    A Matter of Business - Velorution x Lululemon Pop Up
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    06.06.2018
    Ladies Chapter:
    A Matter of Business - Velorution x Lululemon Pop Up
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    06.06.2018
    Ladies Chapter:
    A Matter of Business - Velorution x Lululemon Pop Up
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    06.06.2018
    Ladies Chapter:
    A Matter of Business - Velorution x Lululemon Pop Up
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    06.06.2018
    Ladies Chapter:
    A Matter of Business - Velorution x Lululemon Pop Up
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    06.06.2018
    Ladies Chapter:
    A Matter of Business - Velorution x Lululemon Pop Up
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
    06.06.2018
    Ladies Chapter:
    A Matter of Business - Velorution x Lululemon Pop Up
    (c) Gretel Ensignia
    07783620234
    gretel_ensignia@hotmail.com
    FOR THE USE OF VELORUTION ONLY
  • World Environment Day

    This World Environment Day, UN Environment is calling on citizens, companies and civil society groups to get out and organize cleanups in their communities.

    A few facts:

    1 million plastic bottles bought every minute

    13 million tonnes of plastic leak into the ocean each year

    Eliminating single-use plastics, both from design chains to our consumer habits is a critical first step to beat plastic pollution. Consumers must not only be actors but drivers for the behaviour change that must also happen upstream.

    We will be celebrating this event in store all day in partnership with Hydro Flask, aiming to raise awareness about the growing issue of plastic in the world.

    Take action to #BeatPlasticPollution

    If you can’t reuse it, refuse it.

     

    Our event was featured on the Evening Standard, you can find the article here.

  • Opening Brunch at Velorution Pop Up with lululemon

    Welcoming customers to the new Velorution Bicycle pop up space at lululemon Marylebone with an Opening Brunch sponsored by Schindelhauer.

    Discover more about Velorution cycling: we have the largest selection of folding bikes, classic British-made cycles, design-led European urban bikes, and premium scooters in the UK. Velorution is about premium quality product at affordable prices. At Velorution we have curated these brands into a unique collection not found anywhere else in the world and displayed in our own style.

    An opportunity to browse and test ride Velorution bicycles and accessories and enjoy some tasty nibbles by Beyond Bread and a glass of bubbles by Pol Roger between 10am & 1pm.

    An opportunity to see Schindelhauer bicycles designed with carbon belt drives instead of oily chains.

    *Our resident Teapigs area will be open everyday in June for a complimentary cuppa!

  • Velorution x lululemon Pop Up

    Velorution is launching a collaboration with lululemon Marylebone between the 2nd June and the 1st July.

    The lululemon Marylebone store will host a range of exclusive Velorution Lifestyle events, specially curated to include a line-up of creative workshops, tasting evenings and entrepreneurial speakers.

    The Velorution ‘The Pop Up’ will also include a mini Velorution store situated on the mezzanine level, showcasing a selection of bicycles and e-bikes, accessories and lifestyle products to “try and buy” throughout the whole month of June.

    Velorution’s marketing director Gretta Cole said: “We are delighted to be joining lululemon in June. The collaboration symbolises ‘Pure Energy’ a collaboration that unites two dynamic lifestyle brands that share the same vision and community spirit, the purpose is to bring people together in a meaningful way, finding synergies and celebrating our community, promoting our wellbeing by cycling and yoga in a great space.”

    The Velorution pop-up store (hosted by lululemon Marylebone) will be open Mon-Sat 10am-7pm Sun 12-6pm at 74-75 Marylebone High St, Marylebone, London W1U 5JR.

    BOOK EVENTS HERE

     

     

     

  • Velorutionaries - Tom Dudderidge

     

    Sensible Object Limited, Makerversity, Somerset House, London

    Alex Fleetwood  (Founder, CEO)

    Tim Burrell-Saward (Lead Designer)

    Tom Dudderidge (Investor and Commercial Advisor)

    Sensible Object makes entertainment for a connected world. Our games and experiences merge physical and digital, harnessing the power of devices already in the connected home to power face-to-face social interaction. We aim to be the first global entertainment company of the Internet of Things.

    Our first product - the award winning 'Beasts of Balance' - is available now at John Lewis and Amazon. It's a physical stacking game, connected to a digital strategy game where you build world and collect Beasts. Designed beautifully, and made for families to play collaboratively, it's a great embodiment of our founder's vision.

    Which bike are you riding, and why?

    Tom - I ride a Gocycle G3. I'm a newcomer to city cycling, but was determined to get on my bike as I'm commuting from the shires for the first time in 20 years. Being a proud early adopter of all things tech, and a supporter of great British businesses, I'm not sure there was any other choice to be made! I love the comfort, the engineering, and how it shrinks London. I'll get return on the investment simply from my reduced Uber bill, plus I'll never have to go on the tube or pay for parking again.

    Alex - I've been riding Bromptons in London for about 10 years, with a short gap in the middle: I bought, rode, and then either lost or had stolen 3 bikes in rapid succession. There are many things I love about my Brompton, but the biggest one is that it's very hard to nick a bike from under your desk.

    Tim Burrell-Saward
    I ride a Swobo Sanchez frame with components from Brick Lane Bikes. Strong, light, and at a glance doesn’t look like anything you’d waste time stealing!

    What are you passionate about?

    At Sensible Object we are passionate about creativity, social interaction and play. So often digital devices create barriers to real interaction, particularly in families. We want the powerful tools we allow into our homes to be enablers for great family time.

    How long have you been a cyclist?
    Tom - I've always cycled, but only for leisure, never as transport until now, but I am never looking back. S_O is a very bikey bunch, and I've been welcomed as a cyclist despite having a motor on my bike.

    What appeals to you about cycling?

    Tom - I'm a sucker for gear, so that's a big part; barely a week goes by that I don't pick up some accessory or other from Velorution. My Topeak phone holder and by lightweight vented Carrera helmet are the latest acquisitions. I love my morning ride through Hyde Park, a chance to take stock and prepare mentally for the day. The exercise is good too, I do about half the work and it's great for my health.

    How often do you ride?

    Every day.

    What’s your favourite cycle route or destination?

    I've always loved Somerset House, so being based here fills me with joy. Makerversity is in the vaults under Waterloo Bridge and there is an amazing community of creative people, and many cyclists. I cycle through Hyde Park, down the Mall to Buckingham Palace, then via Whitehall and Horse Guards Parade, and onto embankment. It's a long way round, but feels safe and airy compared to the short route. Riding into the back entrance of Somerset House makes me feel special.

  • Velorutionaries - Tracy Griffith

    What do you do for a living?

    Sushi chef, artist, writer. I travel the world as sushi chef, promoting my sushi cookbooks, and my innovative sushi and wraps made in the US (newgemfoods. com). I’m also a resin painter, including animal skulls & horns, with my first London show coming up this fall at the Rebecca Hossack Gallery.

    What are you passionate about?

    Travelling and tasting local cuisine, and learning from other chefs how to cook it. I collect beautiful knives, crockery, and utensils. Art, music, my dog and my husband.

    How long have you been a cyclist?

    I’ve ridden bikes since I was seven years old. Not sure that makes me a proper cyclist, but I now look like one on my Velorution bike! Does that count?

    What bike are you riding?

    A stunning Schindelhauer Frieda. It’s a lightweight aluminium bike in a natural pure nish with a brown leather saddle and matching grips. The bike has a carbon belt instead of a greasy chain so it’s much cleaner and easier to ride.

    What appeals to you about cycling?

    Freedom!
    The joy of speed and the feeling of flying. My Schindelhauer bicycle makes it so easy because it’s brilliantly designed and engineered. It’s the one of most beautiful bikes out there.

    How often do you ride?

    As often as London weather permits. I’m not a winter warrior, if the weather is cold and miserable I prefer not to cycle.

    What’s your favourite cycle route or destination?

    Richmond Park, Hyde Park, and heading west on the beautiful Thames path along the river out to the countryside.

    Published from Velorution Magazine Issue 5

  • Velorutionaries - Valerie Leipheimer

    What do you do for a living?

    I’m a tax lawyer, and currently act as Head of Tax and Transfer Pricing for
    a fund manager based principally in Bermuda. I work in our London offices in Marylebone.

    What are you passionate about?

    I’ve always been passionate about art and dance. These days find myself becoming more and more political. I am currently fiercely passionate about women’s rights. I have recently organized a women’s forum within my company, and have been exploring initiatives aimed at ensuring that women are more broadly represented on the boards of public companies.

    How long have you been a cyclist?

    In terms of cycling regularly, really only a couple of years, though I have fond memories of weekend bike rides to the beach in LA with my dad when I was little. My bike then was a shimmering ice blue Nishiki, which my aunt and uncle gave me as a bat mitzvah present. I think it is still in my sister’s garage somewhere. I decided to pick up a bike again about 6 years ago, when I returned to work after my second son was born. I couldn’t face the tube, and loved the idea of being able to squeeze in some exercise during my daily commute.

    What bike are you riding?

    A Schindelhauer Frieda. I was principally looking for something lightweight, and it was love at first sight when I spotted this one. Not only can I pick her up with one hand, but she rides beautifully, and is just stunningly designed - a perfect marriage of modern and classic.

    What appeals to you about cycling?

    I love the feeling of freedom it gives me, and the chance to spend time outside before I need to hole up in my office all day. The additional exercise it gives me each day is an added bonus!

    How often do you ride?

    Usually 5 days a week, unless something comes up—cycling is my main means of commuting to work, pretty much rain or shine. I even managed to ride throughout the winter, only missing one day due to a freezing sleet storm. I have since upped my winter glove game, so am hoping not to get caught out next winter!

    What’s your favourite cycle route or destination?

    Since I’m really just a weekday cyclist, I do the same route every day, from Islington to Marylebone. It’s not a bad route, since it takes me around Regents Park’s Outer Circle. During the summer, if I leave work early enough, I can even see the giraffes at the London Zoo roaming around their enclosure, which is a real treat.

    Published from Velorution Magazine Issue 5

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